Affiliate Marketing in Nigeria (PART 1)
Thank you so
much for taking out time to read my write-up on Affiliate Marketing in Nigeria.
So what is
Affiliate Marketing? For the sake of the newbies I would break it down as
simple as possible.
An Affiliate
marketer is similar to the conventional middle man in the real life market, who
bridges the gap between a buyer and a seller and in returns gets a cut from the
seller. The main difference with Affiliate marketing is the fact that all this
is done on the internet.
So you want
to establish an online business that will boost your income or even replace
your offline income streams? One of the
easiest and cheapest ways to achieve this is through Affiliate Marketing.
You do not
need a special skill or much training to get this started.
The world
has become a global village and the internet is the medium that drives this. In
developed countries buying and selling via the internet is no big deal as the
system in place is solid.
But in
Nigeria, we are building this gradually with sites like Jumai, Konga, Gloo to
name a few, which are all growing bigger by the day.
Not to
deviate too much, let’s go back to our Topic Affiliate Marketing. So an
Affiliate Marketer is someone that gets buyers for a particular product online
and in turn gets a commission on all the sales that are made through him/her.
I stand to
tell you that Affiliate marketing is growing its tentacles in Nigeria and
Nigerians are earning from it. And it’s a market that cannot be saturated.
But a
point to note is that this is not a get rich quick scheme. No online business
is. If anyone tells you to click a link and start earning 4 digits or 5 digits,
please purge it out, it’s a Scam. Most internet gurus started with little or no
earnings when they started and they grew bigger with time.
So you will
need a lot of patience and perseverance if this is the path you choose.
Companies
like EBay, Amazon, Clickbank, Paydotcom, tripleclicks and so on, accepts
affiliates to promote their products and in turn pays them commission based on
the sales made through them.
Some of
these sites pay as much as 60% to 70% in commissions while the likes of Amazon
pay not so much.
The Challenge
with Affiliate marketing in Nigeria is basically how to get paid after referring
Customers/buyers to these sites. Most of these sites pay their affiliates
though Checks, paypal, direct deposit to Accounts, wire transfers, Payoneer
cards to name a few. Most of these payment methods are difficult to
access for Nigerians.
For
instance, Paypal which would have been the easiest of them all has slapped a
restriction on Nigeria and no payment can be made through them to Nigeria.
(Caused by some Nigerians that defrauded the site)
Also note
that some of these sites do not accept Nigerian Affiliates, so you have to do
your findings before you choose the Site to promote their products.
All these
might sound complicated, with questions like, how do you know which site to
promote its products, how to track who brings who, how much commission do I get,
how do I get paid in Nigeria, is there a limit to my earnings or to my
affiliate programs etc.
Please watch
out on my blog for step by step guide as I throw more light on this topic that
a lot of Nigerians are yearning for.
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